Whenever I start a conversation about “toxins” lurking in skincare, I never fail to mention that the biggest threats to our health and the health and quality of our skin are found not inside a jar of cream, but in the very air we breathe. All of us, but especially the city dwellers, are constantly bombarded by a daily assault of environmental toxins, electromagnetic radiation, UV rays, smog and, not insignificantly, negative emotions. It’s no wonder then that products promising to protect our skin from these airborne, environmental aggressors are among the fastest growing categories in skincare. The problem? More often than not, these products either repackage the same ingredients they have always used (occasionally good ones) as “anti-pollution” and jack up the price of the products or contain a number of filler, schlock ingredients so iffy that they could well counteract whatever benefits there may be derived from the anti-pollution actives. The Solution? Enter the new Atmosphériques Anti-Pollution Skincare range from de Mamiel.
If you follow this blog/my Instagram, it will be no secret to you that I am a huge fan of In Fiore. I am fascinated by the brand’s ethos of self-love and luxury and by the alchemic command over nature’s gifts exhibited by its brilliant founder and creator Julie Elliott. I am also an unrepentant Japanophile. Imagine then my glee, when I learned that Julie and In Fiore (which is a huge success in Japan) have partnered with a major Japanese cosmetic conglomerate to create a new line of products incorporating uber-sophisticated scientific know-how and Julie’s unwavering standards and unparalleled plant wisdom. Although the line will initially be exclusive to the Asian market, it will eventually make its way to the US. Now here is the exciting part: I have long dreamed of picking Julie’s brain and I got that opportunity during a recent interview.